French Secretary of State Brune Poirson, who is responsible for ecological transformation, said the move is one of several initiatives to be implemented in the next few years, including a deposit-refund program for plastic bottles.
"Declaring war on plastics is not enough. We need to reform the French economy." She told the Sunday newspaper. According to Poirson, according to the new plan, the cost of products using recycled plastic packaging can be reduced by 10%, while the cost of products using non-recycled plastic packaging will increase by 10%.
She said: "If you can choose the materials of two bottles, one made of recycled plastic and the other used, the first one will be cheaper."
Emmanuel Guichard of the Elipso Plastic Packaging Manufacturers Association welcomed the plan but was cautious.
“For the bottle, it is ok for the consumer to make a choice. But we can't forget the other things – there is no recyclable plastic available for yogurt cans,” he said.
Flore Berlingen of the French Zero Waste Association said: "We want companies to participate in this game so that customers will not be punished for new measures."
The French government also plans to increase taxes on landfills while reducing taxes on recycling operations, hoping to address the growing problem of plastics flowing into the ocean.
Recently, France and several other countries have been hit by a wave of “plastic attacks”. In these countries, shoppers drop the packaging of all purchased items outside the store.
Poirson said: "When the cost of not recycling plastic is higher, the phenomenon of over-packaging will decrease."
According to the "6 million consumers" magazine, the plastics currently recycled in France account for about 25% of the total plastics.
France has banned the use of disposable plastic bags in supermarkets unless they can be composted and hope to encourage people to use their own bags to shop.
Carrefour and Leclerc supermarket chains also said they will stop selling plastic straws in the coming months until a law bans them in 2020.
The European Commission also hopes to drastically reduce the use of disposable plastic products. In May, it announced some regulations requiring companies to use alternative materials and take incentives for related businesses. Over the past 10 years, global plastics production has soared by more than 40%, mainly for packaging.